The quarterback...

mar 13, 2024

In team sports, there is almost always an essential position.

This position is not the one that scores.

He's not the star of the team either.

It's not the most watched by fans.

And many times it's not the highest paid.

In a soccer team, he is the midfielder.

He's the one who sets up all the scoring opportunities.

On a football team, it's the quarterback.

He is the one who decides to give the ball to the runner to score.

He is the one who keeps an eye on all the positions on the field and gives the scoring opportunities.

It's the same in a business.

It's the same in sales.

It's the same in exports and imports.

There's the sales setter or lead generator.

The sales setter is the one who gives the closer the sales opportunities.

It gives you the leads.

Qualified contacts.

Potential customers ready to buy so that the closer can contact them and close the deal.

That said...

If you're looking for sales opportunities,

So what you should never ignore in your export business,

They are the most recent and active importers.

These active importers and exporters will be your potential customers or suppliers.

You can find that in Customs data. Specifically in reports on exports and imports (with company name field available).

Ecuador exports $ 35 billion and imports $ 33 billion. This is a market with many business opportunities for thousands of products.

Discover more about the top product categories in the following link:

Martín Garay